Pirelli's latest innovation for electric vehicles: The ELECT Tyres

Pirelli's latest innovation for electric vehicles: The ELECT™ Tyres

Discover the new ELECT™ technology by Pirelli, dedicated to electric vehicles. The tire manufacturer positions itself as a pioneer in the production of specific EV tires.

As the automotive industry continues its transition towards sustainability, electric vehicles (EVs) emerge as a promising solution to reduce carbon emissions and dependence on fossil fuels. With the rise of EVs, tire manufacturers face new challenges in developing products that meet the unique requirements of electric propulsion systems. In response to this growing need, Pirelli, a renowned leader in tire innovation, has introduced its latest breakthrough: ELECT™ tires. Pirelli's ELECT™ tires offer a multitude of benefits specifically tailored to electric vehicles, addressing key concerns such as battery range, safety, comfort, and durability.

Pirelli's ELECT™ tires offer a multitude of benefits specifically tailored to electric vehicles, addressing key concerns such as battery range, safety, comfort, and durability. 

P Zero All Season Plus

P Zero All Season Plus

An ultra-high-performance all-season tire, ideal for dynamic driving enthusiasts, the P ZERO™ ALL SEASON PLUS provides exceptional grip and handling on all roads, ensuring confident control and optimal comfort. Designed with advanced materials and cutting-edge technology, this tire ensures remarkable durability and mileage longevity.

Features to remember

  • Optimized footprint shape which offer high levels of comfort.
  • High water expulsion thanks to circumferential grooves.
  • Good cornering performance and dry grip.
  • Great winter performance for enhanced tread pattern stability.

From

$199.99

See P Zero All Season Plus

Among the numerous features and benefits of these cutting-edge tires, we find:

One of the main concerns for EV drivers is range anxiety – the fear of running out of battery charge before reaching their destination. With ELECT™ tires, drivers can enjoy a longer, worry-free journey, thanks to an additional battery range gain. These tires are designed to dissipate less energy through low rolling resistance, resulting in up to a 10% gain in battery range. Whether navigating city streets or embarking on long trips, ELECT™ tires provide the confidence to explore without worrying about range limitations.

Safety is paramount in any vehicle, and EVs are no exception. ELECT™ tires are designed with enhanced grip to handle the high torque generated by electric propulsion systems. Additionally, these tires feature reinforced structures to cope with the weight of EVs, ensuring optimized performance in both acceleration and braking. With ELECT™ tires, drivers can maintain control and stability, even in demanding driving conditions.

Electric vehicles are known for their quiet operation, but tire noise can still be noticeable, especially at high speeds. ELECT™ tires address this concern by reducing perceived cabin noise by up to 20%. By minimizing tire noise, these tires enhance the overall driving experience, allowing occupants to enjoy a quieter and more comfortable ride.

Electric vehicles can exert greater demands on tires due to their instantaneous torque and higher weight compared to traditional combustion vehicles. Pirelli's eco-safety design ensures that ELECT™ tires can withstand these requirements while maintaining high mileage. With ELECT™ tires, drivers can enjoy sustainable performance without compromising tread durability or longevity.

Beyond these features, Pirelli's collaboration with leading automotive manufacturers underscores its commitment to advancing tire technology for electric vehicles. By working closely with high-end and prestigious brands, as well as emerging EV companies, Pirelli aims to remain at the forefront of the electric vehicle revolution.

Furthermore, the introduction of the P Zero All Season Plus with the Elect marking marks a significant milestone in the development of tires for electric vehicles. This replacement tire offers a range of benefits, including low rolling resistance for increased driving range, noise reduction for improved driving comfort, and immediate grip for quick acceleration.

ELECT™, a technology specifically designed to meet the needs of electric vehicles.

Ian Coke, Pirelli's Chief Technical Officer in North America, emphasizes the importance of tire development for electric vehicles, highlighting factors such as increased vehicle weight and acceleration. The new P Zero All Season Plus Elect addresses these challenges with innovative compounds, profiles, and structures, thus providing improved traction, wet grip, and handling.

Pirelli remains at the forefront of tire innovation for electric vehicles, delivering unparalleled performance to meet the unique requirements of this new era of electric driving.

With its ELECT™ tires, Pirelli is paving the way for safer, more comfortable, and more sustainable electric driving, making a significant contribution to the transition to cleaner and more efficient mobility.

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Popular Models Featuring ELECT™ Technology

P Zero (PZ4-Luxury) P Zero (PZ4-Luxury)

Tire

P Zero (PZ4-Luxury)

High-performance tire designed for luxury and high-end cars, perfect for summer conditions.

Price

$349.99

See the product
Scorpion Zero All Season Scorpion Zero All Season

Tire

Scorpion Zero All Season

Tires with exceptional grip on wet or dry roads, quiet rolling, and designed to meet the needs of luxury SUVs.

Price

$256.99

See the product
Cinturato P7 Cinturato P7

Tire

Cinturato P7

All-season tire suitable for luxury cars. Offers excellent energy efficiency, optimal control in turns, and ensures remarkable driving comfort.

Price

$188.99

See the product

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Including, if applicable on selected products, installation and balancing in stores, environmental fees and taxes.

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Traction - dry road

Dry-road traction is a tire's ability to brake effectively and respond well to the steering wheel on dry roads.

Traction - wet road

Wet traction is a tire's resistance to hydroplaning and its ability to provide safe driving in wet conditions.

Traction - snowy road

Snow-covered road traction is a tire's ability to operate on partially or completely snow-covered pavement.

Traction - icy road

Ice traction is a tire's ability to operate on partially or completely ice-covered pavement.

Durability

Durability refers to how many kilometres a tire can go before it stops performing.

Comfort/noise

Comfort refers to the ride quality of a tire and the noise it emits on the road.